The Sea Shore W D Wills cigarette cards set of 50 cards, issued in 1938 in the United Kingdom, features a fish/sea theme. These original cards come in a complete album, making them a collectable item from the pre-Second World War era. The Wills brand adds to the authenticity and value of this set, which is a rare find for collectors interested in tobacciana and smoking supplies from the early 20th century.