Relive the magic of Woodstock '69 with a rare food-for-love concession ticket coupon! This original piece of memorabilia was intended for use during the iconic music festival. These unique items are a must-have for any music or entertainment memorabilia collector. Add a piece of history to your collection with this Woodstock '69 concession ticket coupon.

1969 WOODSTOCK MUSIC AND ART FAIR FESTIVAL

RARE AUTHENTIC FOOD FOR LOVE CONCESSION COUPON

AUGUST 15, 16, 17, 1969

AT Max Yasgur's 600-acre dairy farm

Bethel, New York

OVER 57 YEARS AGO !!

With BONUS REPRINT PHOTOS

SOME MINOR WEAR; SEE ALL PHOTOS

CLOSING TIME

 1969 Woodstock authentic Food for Love tickets are scarce Woodstock items.

Woodstock--How to Feed 400,000 Hungry Hippies. A case can be made for calling the Woodstock Music and Art Fair, which happened August 15-17, 1969,  the defining event of the hippie generation. For a while, it looked like Nathan's hot dogs--the famous Coney Island vendor--would provide concessions, but there were disagreements over staffing and wages. When the original festival location near the town of Woodstock, New York, fell through and the site was moved to Sullivan County, Nathan pulled out altogether. Finally, the organizers hired a trio -- Charles Baxter, Jeffrey Joerger, and Lee Howard -- with little experience in the food business, who called themselves Food for Love. With only two weeks left until the concert, they had no other choice. The initial estimate of 200,000, which was already an unprecedented and incredible number, turned out to be at least 400,000. The Food for Love concessions were quickly overwhelmed. Lines were long, and with dwindling supplies, they decided to jack up the prices, Lang writes  -- charging $1 for hot dogs when the going rate was a quarter. On Saturday night, people angry about the wait and the prices burned down two of the concession stands. So that was the end of that "franchise," and people who had bought Food For Love tickets threw them in the mud or just tossed them away; very few made it home.


  • Richie Havens
  • Sweetwater
  • Bert Sommer
  • Tim Hardin
  • Ravi Shankar
  • Melanie Safka
  • Arlo Guthrie
  • Joan Baez
  • Quill
  • Country Joe McDonald
  • John Sebastian
  • Keef Hartley Band
  • Santana
  • The Incredible String Band
  • Canned Heat
  • Mountain
  • Grateful Dead
  • Creedence Clearwater Revival
  • Janis Joplin with The Kozmic Blues Band
  • Sly & the Family Stone
  • The Who
  • Jefferson Airplane

  • Joe Cocker
  • Country Joe and the Fish
  • Ten Years After
  • The Band
  • Johnny Winter
  • Blood, Sweat & Tears
  • Crosby, Stills, Nash & Young
  • Paul Butterfield Blues Band
  • Sha-Na-Na
  • Jimi Hendrix

The Woodstock Music and Art Festival was a rock festival held at Max Yasgur's 600-acre (2.4 km²) dairy farm in Bethel, New York, from August 15-18, 1969. It is arguably, but very widely viewed as, the most famous rock festival ever held. For many, it exemplified the counterculture of the 1960s and the "hippie era". Many of the best-known musicians of the time appeared during the rainy weekend, captured in a successful 1970 movie, Woodstock. Joni Mitchell's song "Woodstock", which memorialized the event, became a major hit. 

The festival

The festival bears the name "Woodstock" because it was originally scheduled to take place in the town of Woodstock, in Ulster County, yet the town lacked an appropriate venue for such a large event. They found a site in the town of Wallkill. When local opposition arose, the event was almost cancelled, but Sam Yasgur persuaded his father, Max, to allow the concert to be held on the family's alfalfa field, located in Sullivan County, about 40 miles southwest of Woodstock. Although the show had been planned for a maximum of 200,000 attendees, over 500,000 eventually attended, most of whom did not pay admission. The highways leading to the concert were jammed with traffic. People abandoned their cars and walked for miles to the concert area. The weekend was rainy, facilities were overcrowded, and attendees shared food, alcoholic beverages, and drugs. Residents of this modest tourist-oriented area gave blankets and food to some concertgoers. Overall, attendees were remarkably well-behaved. The festival did not initially make money for the promoters, although thanks to record sales and proceeds from the highly regarded film of the event, it did eventually become profitable. Two people died at Woodstock: one from a heroin overdose and one from being run over by a tractor while sleeping in a nearby hayfield. Two unconfirmed births reportedly occurred at Woodstock. Among the stars of Woodstock were The Who and Jimi Hendrix. Due to arguments with the promoters about their pay, The Who didn't take the stage until about 4:00 in the morning. One highlight of The Who's performance was "See Me, Feel Me", when the sun rose just as lead singer Roger Daltrey began to sing the chorus. At one point during The Who's set, political activist Abbie Hoffman interrupted the show and attempted to rally the crowd with yippie slogans, but was knocked off the stage by the swinging guitar of the band's leader, Pete Townshend, to the delight of the audience. After The Who's set, Townshend smashed his guitar and threw it into the crowd. This moment helped establish The Who as superstars and boosted their album Tommy to multi-platinum sales. Jimi Hendrix had a big impact with his performance, including a distorted version of "The Star-Spangled Banner". The song was partially controversial, as the Vietnam War was underway, and the sound effects that Hendrix generated with his guitar paralleled the sounds of the violence of the conflict. These two performances are held by fans as some of the greatest in rock history, though both The Who and Hendrix regarded their performances as subpar. Woodstock's promoters were Michael Lang, Artie Kornfeld, John Roberts, and Joel Rosenman. Roberts was the financer, backed by a trust fund bankroll; his friend Rosenman, a graduate of Yale Law, was an amateur guitarist. Their associates were Kornfeld, a vice president at Capitol Records, and Michael Lang. An unlikely businessman, Lang was a light-hearted hippie who had owned a head shop and hoped to build a recording studio in the Woodstock area to serve artists such as Bob Dylan and Janis Joplin, who had homes nearby. When Lang and Kornfeld presented the idea to Rosenman and Roberts, Rosenman hatched the idea of a rock concert with the same performing artists. After toying with an Age of Aquarius theme, they settled on the slogan "Three Days of Peace and Music", partly as a way to placate suspicious local officials and partly to appeal to anti-war sentiment. They hired commercial artist Arnold Skolnick to design the artwork, which incorporated a catbird design. Lang would go on to produce successor concerts in 1994 and 1999, but he did not participate in the Woodstock-named concerts of 1979 and 1989. In 1997, the site of the concert and 1,400 surrounding acres were purchased by Alan Gerry for future development as the Performing Arts Center under the Gerry Foundation. In 2000, the Gerry Foundation announced that the original 38 acres of the Woodstock site were to be preserved.