Product DescriptionTake control of your daily oral care with Colgate Total Advanced Deep Clean Toothpaste. Clinically proven and scientifically designed, our advanced formula actively fights the root cause¹ of many oral health problems before they even start, helping you tackle plaque buildup and protect your teeth and gums with professional-grade performance. Engineered with powerful, patented² preventative technology, this daily toothpaste provides comprehensive defense against eight common oral health problems: gum problems, plaque, tartar, sensitivity, enamel erosion, surface stains, bad breath, and cavities. For a true dentist-clean mouthfeel, our formula features specialised scrubbing microparticles that get deep between teeth and into hard-to-reach places to tackle hidden bacteria, providing gentle, enamel-safe daily protection. This advanced formula fights the root cause¹ of oral issues 3x more effectively¹ than regular toothpaste while delivering 24 hours of continuous antibacterial protection³. To unlock ultimate protection, combine this toothpaste with a Colgate Total Mouthwash and Toothbrush to make your routine 15x more effective⁴ at fighting the root cause¹ of plaque. Elevate your oral hygiene routine and enjoy lasting, minty-fresh breath confidence every single day. ¹Bacterial plaque reduction vs non-antibacterial fluoride toothpaste, with 3 months continued use. ²US patented. ³With 2x daily brushing after 4 weeks continued use. ⁴Bacterial plaque reduction vs. non-antibacterial fluoride toothpaste and regular brush, with 1 week continued use.IngredientsHydrated Silica, Aqua, Glycerin, Sorbitol, Aroma, Sodium Lauryl Sulfate, Calcium Pyrophosphate, Tetrasodium Pyrophosphate, Cellulose Gum, Potassium Nitrate, Stannous Fluoride, Sodium Saccharin, Xanthan Gum, Cocamidopropyl Betaine, Sodium Fluoride, Sucralose, CI 74160. Contains: Stannous Fluoride and Sodium Fluoride Total Fluoride content: 1450 ppmManufacturer Contact InformationManufacturer: Colgate-Palmolive Europe Sarl 4106, Therwil/Switzerland EU Responsible Person: Colgate-Palmolive Manufacturing (Poland) Sp. z o.o. PL-58-100 Swidnica