You are looking at a vintage Rapala “Jigging Pilkki” W-3G ice fishing/vertical jig lure, made in Finland by Normark Corp. This is the small 1½” (3cm) gold (“Kulta”) model, complete with its original box and folded instruction/catalog insert featuring predator fish jigging instructions and Rapala’s Field & Stream award history. A great companion piece for anyone building out a Rapala Pilkki color run, or a nice addition to a vintage ice fishing tackle collection.

Condition: New Old Stock (NOS) — appears unused, with bright original gold finish and no wear to paint or hooks. Original box shows some edge wear and a small tear near the top flap (see photos), but remains fully intact with the paper insert.