Offered here from the dougfinds collection of curated fashion, accessories, clothing, collectibles, and unique gifts is this exceptionally rare original Pepsi / Michael Jackson “Dangerous World Tour” promotional sticker, produced in the early 1990s for internal Pepsi media kit boxes.

Internal-use Pepsi promotional piece — not a retail or consumer giveaway.

This sticker was never sold, redeemed, or distributed to the public. It was created specifically for a limited run of hinged presentation boxes made for Pepsi sales representatives and marketing use during the Dangerous era campaign.

Production background:
I personally worked as a sales representative for HMS Box Company (Stratford, Connecticut) in the early 1990s. Our firm was contracted by a Norwalk, CT–based advertising/marketing agency to hand-produce approximately 200 custom media kit boxes (approx. 13" x 10" x 2").

Upon completion, these ornate Pepsi/Michael Jackson stickers were applied to the exterior of the lids. One unused sticker remained after the job was completed — the example offered here.

Condition:
This sticker is unused, mint, and retains its original Striptac adhesive backing, exactly as it left production. No creases, lifting, discoloration, or adhesive contact. Stored flat since manufacture.

Design:
Features the iconic Dangerous World Tour baroque marquee artwork with Michael Jackson’s eyes, Pepsi branding, and elaborate gold theatrical motifs. A visually striking, display-worthy piece from one of MJ’s most collectible eras.

Rarity:
Approximately 200 produced. Intended for permanent application. Surviving unused examples are virtually nonexistent.

A unique opportunity to acquire a documented, one-off piece of Pepsi and Michael Jackson promotional history.

• First-person provenance - This item comes directly from the original production source and was retained by me unused after project completion.

This item is an original vintage promotional artifact. No affiliation with or endorsement by PepsiCo or the Michael Jackson estate is implied.

Please review all photographs carefully, as they are considered part of the description and provide the best representation of this item's condition.

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