"A Top 5 Business Book to Read this Summer" - PR Daily
One of "9 Books Every Style Blogger Should Read" - Independent Fashion Bloggers (IFB)
"I come across young women and men wanting to get into the fashion/lifestyle PR business almost every day. Ready to Launch...answers the questions that everyone asks." - Melissa Davis, Ruby Press
"If you want a career in fashion PR but just can’t seem to catch a break, [Ready to Launch] is th for you."- Marguerite Darlington, Inside FMM
Ready to Launch is an information-dense, fun-to-read adventure through the fast-paced, ever-evolving world of public relations in the fashion industry. Written particularly for those just getting started (public relations undergraduates, entry-level practitioners), Ready to Launch is the only career guide tailored specifically for aspiring fashion PR professionals. A definite must-read for anyone considering a career in fashion PR, marketing or a related field, th charts the course from education to internships and interviews, touching on personal branding, reputation management and setting a long-term career vision for ongoing success.
Ready to Launch was written by Crosby Noricks, founder of leading fashion PR resourcePR Couture, based on her own career trajectory in fashion PR, consumer marketing and social media. Th also includes contributions from more than two dozen fashion public relations practitioners working with brands like Betsey Johnson, Elie Tihari, Coach, Tom’s and Nine West, as well as top agencies Edelman , Style House PR, and Regan Communications.
Begin your career in fashion PR with practical, valuable advice already in hand. Get answers and information like: