BRAND INFO Brand Introduction

It's hard to imagine anyone who hasn't seen a BRAUN product at least once.
BRAUN has produced numerous products that have been selected as masterpieces, and has long fascinated designers and collectors.
Many of their products, which inherit the principles of Bauhaus design, are even housed in the Museum of Modern Art.
BRAUN's timeless aesthetic, consistent with "functionalism," is based on the master Dieter Rams's philosophy of "Less, but better."
BRAUN is constantly evolving to meet consumer needs while also creating beautiful products. We'll be keeping an eye on this one in the future.

ITEM INFO Item Introduction

This [BC06] is a faithful reproduction of BRAUN's first wall clock, the ABW30, released in 1982.
Its minimalist design, with hands attached to a 10mm thick plastic plate,
was hailed as a "design innovation" at the time and is now part of the permanent collection of the Museum of Modern Art (MoMA) in New York.
Without a crystal, you can set the time by turning the hands directly without removing the clock from the wall.
The dial is slightly sloped to minimize light reflection.
The BC06 is packed with subtle design elements that take operability and visibility into consideration. This masterpiece captures Rams' philosophy.
At 20cm in diameter, it's the perfect size for a private room.
Available in two colors: white and black.

ITEM SPEC Product Specifications