The product is a Nintendo-branded character figure of Yarn Poochy from the Yoshi video game series. This figure is part of the amiibo product line, specifically designed for use with Yoshi's Woolly World. The Yoshi's Woolly World game allows players to interact with their favorite Yoshi characters in a new, creative way, and the Poochy Amiibo adds an extra layer of fun to the gaming experience by unlocking special in-game features and content.