PosterFrance - Poster Classics
With locations in France and the USA,
selling vintage French and Italian posters for over 30 years
Barilla Pasta, Erberto Carboni, 1952
Original Italian poster designed by Erberto Carboni for Barilla Pasta in 1952. The design uses a limited color palette and simple graphic forms characteristic of Italian commercial design of the period.
Erberto Carboni (1899–1984) trained as an architect before moving into graphic design. He worked with Studio Boggeri and later with Olivetti in Milan, producing advertising and graphic design for companies including Olivetti, Shell, Motta, Barilla, and Bertolli. He also worked on exhibitions and trade fairs, including projects for the Milan Triennale and the 1937 Paris International Exposition.
In addition to his graphic design work, Carboni later pursued sculpture and painting, exhibiting at the Venice Biennale in 1972.
This original 1952 printing has been mounted on linen for preservation and display.
Artist: Erberto Carboni
Printer: A. Pizzi, Milano
Size: 27.5 x 39 in / 70 x 100 cm
On/Off Linen: On Linen
Print Technique: Offset Lithograph
Year: 1952
Condition & Comments: Excellent
About Us:
With over 30 years of experience, Poster France LLC and Poster Classics SRL have been dedicated to curating and offering vintage posters. Our journey began in the 1980s as a passionate hobby that evolved into a substantial collection, transitioning into a wholesale and eventually a retail venture. Our passion extends to all forms of vintage posters, from travel to theater, and everything in between. Notably, we specialize in the rich traditions of French and Italian Poster Art.
Our expertise in antique posters has been recognized and sought after by prestigious publications such as the Financial Times of London, Wall Street Journal, Forbes Magazine, Daily Express, as well as esteemed platforms like Antiques Roadshow and various museums and private collections worldwide.
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