Ford Treasury of Station Wagon Living. NY: Simon and Schuster, 1957. Digest sized softcover, 252 pages, color photos, drawings, maps, index. 

This was a series of books and promotional materials published by Ford, showcasing the versatility of their station wagons for recreational use. 

Emphasis on Outdoor Activities:
The publications highlighted the use of Ford station wagons for camping, fishing, picnicking, and road trips, presenting them as a way to embrace outdoor living. 

Wagon as a Recreation Center:
The concept positioned the station wagon not just as a vehicle but as a mobile base camp, emphasizing its ability to carry equipment, serve as a sleeping space (with modifications), and even act as a play area for children. 

Examples of Use:
The publications included examples of how families used their station wagons, such as loading them with camping gear, using the back as a playpen during trips, and enjoying meals at drive-in restaurants. 

Inspiration for Modern Camping:
Even today, some online resources draw inspiration from the "Ford Station Wagon Living" concept for their camping and road trip ideas. 

Historical Significance:
The "Ford Treasury of Station Wagon Living" publications are considered a snapshot of a particular era in American automotive history, when station wagons were a popular choice for families and outdoor enthusiasts.