The product is an OEM BMW E60 528 550 Automatic Transmission Gear Selector Shifter Assembly, specifically designed for automatic transmission vehicles. It includes the shifter body and is a genuine BMW part with the manufacturer part number 9159750. The shifter assembly is essential for controlling the gears in the transmission, providing smooth and precise shifts for optimal driving performance. This assembly is a reliable and high-quality component designed to meet the OE/OEM specifications for BMW vehicles.