Go-To-Market Strategy for AI Products
by Shameem AnsariEstimated delivery 3-12 business days
Format Paperback
Condition Brand New
Description Artificial Intelligence has revolutionized innovation - but not every great AI product finds its market. The AI revolution has already begun-reshaping industries, redefining work, and rewriting the rules of competition. Yet, while countless organizations invest in Artificial Intelligence, only a few succeed in bringing their innovations to market effectively. The difference lies not in technology, but in Go-To-Market strategy-the ability to connect intelligence with insight, and innovation with adoption. In Go-To-Market Strategy for AI Products, Shameem Ansari unveils a comprehensive playbook for launching and scaling AI products in a world defined by uncertainty, automation, and trust. The author explores how AI changes the fundamentals of positioning, pricing, marketing, and customer adoption-and why success depends as much on trust-market fit as on product-market fit. At the heart of the book lies the story of ProManageAI, an Agentic AI Project Management Tool that serves as a running case study connecting theory to practice. Through its journey, readers learn how to craft ethical narratives, build ecosystem partnerships, design hybrid pricing models, and leverage Responsible AI as a competitive advantage. For those leading the frontier of AI-entrepreneurs, product leaders, and transformation catalysts-this book serves as a blueprint to convert intelligent design into enduring market leadership.
