The product is the Mattel Ever After High Apple White Throne Coming Doll, part of the Ever After High franchise. This fashion doll features white hair and includes a throne for the doll to sit on. It is a part of the Dolls & Doll Playsets category and is a must-have for fans of the Ever After High series. The doll captures the essence of Apple White, one of the beloved characters from the Ever After High universe, making it a perfect addition to any collector's doll collection.