The product is a set of four rolls of Siser HTV EasyWeed heat transfer vinyl in a vibrant fluorescent blue color. Made in Italy, this vinyl is designed for easy application on shirts and textiles. The Siser EasyWeed model is known for its quality and durability, making it a popular choice for various crafting projects, including die cutting and embossing for scrapbooking and paper crafts. Perfect for adding personalized designs to clothing and other items, this heat transfer vinyl is a versatile and vibrant option for creative endeavors.