A superb and rare photo of the magnificent Excelsior motorcycle.
Excelsior Motor
Manufacturing & Supply Company was a U.S. motorcycle manufacturer
operating in Chicago
from 1907 to 1931. It was purchased by Ignaz Schwinn, proprietor of bicycle
manufacturer Arnold, Schwinn & Co. in 1912. The Henderson Motorcycle
Company became a division of Excelsior when Schwinn purchased Henderson in 1917. By 1928, Excelsior was in
third place in the U.S.
motorcycle market behind Indian and Harley-Davidson. The Great Depression
convinced Schwinn to order Excelsior's operations to cease in September 1931.
Excelsior released its Super X model in 1925. The Super X was America's first motorcycle with a
45 cubic inches (737 cc) V-twin engine. It was conceived as a competitor
to the smaller Indian Scout. In response to the Super X's popularity, Indian
first raised the Scout's capacity to 45 cubic inches (737 cc) and then
introduced the new Indian 101 Scout, while Harley-Davidson introduced their
45 cubic inches (737 cc) motorcycle, the Model D. In 1929, the stock
market crash and the resulting Great Depression caused motorcycle sales to
plummet. The summer of 1931 saw Schwinn call his department heads together for
a meeting at Excelsior. He bluntly told them, with no prior indication,
“Gentlemen, today we stop”. Schwinn felt that the Depression could easily
continue for eight years, and even worsen. Despite a full order book, he had
chosen to pare back his business commitments to the core business of bicycle
manufacture. All motorcycle operations at Excelsior ended by September 1931 .
This is your rare chance to own this photo that reflects a very interesting and historic piece of motorcycle history. Therefore it is printed in a nice large format of ca. 8" x 11" (ca. 20 x 27 cm).
No copyright expressed or implied. Sold as collectable item only. We are clearing out our archives that we have gathered from various sources.
All items always sent well protected in PVC clear files and board backed envelopes.
They make the perfect gift and are perfectly suited for framing. They will look gorgeous unframed and will be a true asset nicely framed with a border. They are a gorgeous and great asset in every home, workshop, workplace, restaurant, bar or club!
First come - first served. And you can always contact us for your requests. Please ask any questions before the auction ends.