This charcoal gray OGIO Rucksack features a prominent Bud Light "Official Beer Sponsor of UFC" logo embroidered on the front flap.This backpack is designed for carrying items and may also function as a cooler based on similar models.It is branded for the UFC, identifying Bud Light as an official sponsor.The bag has a durable, polyester construction and black straps. It Comes with 4 UFC Bud Light Koozies.