[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940
[Lane Bryant]

Indianapolis: Lane Bryant, 1939


Full color stapled wraps and versos with the remaining pages illustrated in black and white. 7.5 by 10.5 inches; 34 pages; the last page is for ordering. Laid in is envelope for orders and still attached is a reply card.

Carefully handled, Text clean, Bindings firm. Age toning, Pencil notation on the top front

Very Good / No Dust Jacket As Issued.

There is no such thing as a 'Problem' figure. Lane Bryant.

In a nutshell, women's 1940s fashion was about creating an hourglass silhouette with masculine details: padded shoulders, nipped-in high waist tops, and A-line skirts that came down to the knee. This was the everyday shape for clothing, from suits to dresses. Even pants had a similar high waisted, wide leg shape.

If a woman was not naturally an hourglass shape, the clothes were designed to help her achieve the look. Lane Bryant claimed to have the answer.

Item #18603 [Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing...
[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940
[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940
[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940
[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940
[Woman's Fashion] Lane Bryant Catalog: The Style Book of Slenderizing Fashions For Stout Women and Misses. Spring and Summer 1940

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