"Effective Public Relations" by Cutlip, Center and Broom is a comprehensive textbook on the subject of public relations, specifically tailored for adult education and further education levels. Published by Prentice Hall PTR in 2000, this hardcover book covers a range of topics within the business and economics domain. With 588 pages, it provides valuable insights and strategies for public relations professionals looking to enhance their skills and knowledge in the field. Written in English, this textbook is a valuable resource for those seeking to deepen their understanding of public relations concepts and best practices.