Rola-Case Rola-Shelf is a vital part of our industrial and workplace landscape. The brand is, and has been, proudly associated with many strategic projects in both large and small businesses nationwide and internationally, for many decades. Every time the message and promise is the same: if you see the Rola-Case or Rola-Shelf logo, you know ‘the quality is 2nd to none” when it comes to van upfits.