16" x 12 1/2" Such a neat reproduction metal vintage style coffee advertising sign featuring Devil Brand Coffee with bold red-and-black graphics and the slogan “Wake the Hell Up.” The design is inspired by novelty grocery, diner, and coffee advertising from the 1930s–1950s, when exaggerated mascots and humorous slogans were often used to catch attention on store shelves and café walls.
The distressed finish gives it the look of an old general store or roadside diner sign, while the devil graphic gives it a stronger novelty-bar or coffee-station appeal.