The product is a rare and collectible BARBIE 1960 promotional View-Master reel with an original viewer. Produced by SAWYERS in 1960, this vintage toy features the iconic Barbie character family. Perfect for toy collectors or fans of classic toys, this View-Master reel offers a nostalgic glimpse into the past with its retro design and promotional appeal. A unique addition to any collection, this item captures the essence of vintage Barbie toys from the 1960s. THIS IS THE ONE THAT YOU HAVE BEEN LOOKING FOR. WITH THE ORIGINAL BAKELITE VIEWER AND THE TETHER THAT THEY SECURED IT TO THE COUNTER WITH. THE REEL IS SCREWED INTO THE VIEWER WITH A SCREW ON THE BACK (SEE PHOTOS) IMAGES ARE ASTOUNDING.

IT IS AWFULLY DIFFICULT TO PHOTOGRAPH THROUGH THE VIEWER LENS BUT MY MEAGER EFFORTS GIVE YOU AN IDEA. REST ASSURED THAT ONCE THE VIEWER IS HELD TO THE EYES, IT IS QUITE LOVELY.