The product is a 2024 Donruss trading card featuring Keon Coleman from the Buffalo Bills as part of The Elite Series Rookies subset. This sports trading card is made of card stock and is an original release by Donruss for the NFL season. The card is in standard size and includes features like being a rookie insert, making it a valuable addition to any football card collection. With the Elite Series Rookie parallel variety, this card is a sought-after item for fans and collectors alike.