Rolex Prince Ref. 1490 – Double Signed “Philippe Beguin” Dial | 18k Yellow Gold | Circa Early 1930s

A rare and historically significant example of early Rolex craftsmanship, this Rolex Prince reference 1490 is presented in a striking 18k yellow gold rectangular case. What elevates this piece beyond its already iconic status is the exceptionally rare double-signed dial, bearing the name Philippe Beguin — a once-prestigious Geneva-based luxury retailer. So esteemed was Beguin’s reputation that Rolex permitted its name to appear alongside theirs on select dials — an honor reserved for only the most trusted and high-profile retailers of the era.

This particular example is further distinguished by the inclusion of its original presentation box, also signed Philippe Beguin — a seldom-seen and highly desirable addition that enhances the watch's provenance and collectible appeal.

Curiously, the case bears English hallmarks on the inner side, suggesting an intriguing production or distribution path, possibly intended for the British market. The crown appears to be a vintage replacement, likely changed decades ago.

Powering the watch is a chronometer-grade manual wind movement, the highest classification of mechanical accuracy in its time — underscoring Rolex's commitment to precision and innovation, even in its early years.

This is an exceptional opportunity to acquire a piece that embodies both horological excellence and historical depth — a true collector’s treasure from the golden age of Rolex.

Minimal wear for an 85-90 year old watch.

Case measures 22 x 41 mm, 7.5 mm thick case.

Rolex Ultra Prima chronometer-grade, 18 rubies manual wind movement. 

Serial 303xx

Glass crystal.

Brown crocodile strap, 80% condition approximate.

Female spring bars. 

New tan crocodile strap, non-Rolex.

Rolex-signed plated buckle. 

20 mm lug width.

Modeled on 6 inch wrist.

This Rolex Prince has undergone a recent timing and oiling by our watchmaker, it keeps time and is ready to wear and enjoy. Guaranteed original, please ask all questions before you buy.