This original 2017 point-of-sale promotional poster ties together two iconic NASCAR partnerships: Kevin Harvick's long-running sponsorship with Busch Beer and the 59th running of the Daytona 500, billed as The Great American Race. Anheuser-Busch has sponsored NASCAR drivers and events since the early 1980s, making Busch Beer one of the most enduring brand relationships in the sport's history. The poster features Harvick in his Stewart-Haas Racing fire suit, spraying a Busch can in victory fashion, flanked by product shots of Busch Light and Busch Beer with the Daytona 500 logo prominently placed. The bottom panel reads Welcome Race Fans, indicating retail or venue display use. Sponsors visible include Ford, Mobil 1, Goodyear, and Outback Steakhouse. Condition grades Good Plus with light surface wear consistent with prior display or storage. At least two small holes observed in middle of piece. A solid piece of mid-2010s NASCAR advertising ephemera.