The 2004 Blue Video Now Color Portable Disc Player by Hasbro VideoNow is a handheld electronic device designed for kids aged 4-11. This portable disc player allows children to play video discs featuring Nickelodeon characters, providing an interactive and entertaining experience. With its compact size and battery-operated power source, this player is perfect for on-the-go entertainment and is sure to be a hit with young fans of Nickelodeon shows.