Developed by a mother, California Baby has your best interest at heart. Our natural formula contains aloe vera to soothe sensitive skin and soapbark to help keep skin soft and healthy. Leaves hair noticeably shiny soft & manageable. While other products contain synthetic (petroleum base) fragrances and harsh cleansers, California Baby Shampoo & Bodywashes are botanically based and scented with pure high quality essential oils. Our low foaming cleansers are concentrated, rapidly biodegradable, vegan and naturally tear free