Description

  • Original After Show backstage pass issued for The Cars – Heartbeat City Tour (1984). This is a cloth pass with adhesive backing, not a paper credential.

    The pass is made of fabric material with a peel-off adhesive strip along the bottom edge, designed to be worn or affixed to clothing during the event.


Front of Pass

  • The front is printed on black cloth fabric with rounded corners.

    Along the left vertical edge, printed in bold white block letters outlined in bright green, is the band name:

    THE CARS

    Across the top, printed horizontally in white capital letters, is:

    AFTER SHOW

    Centered prominently in the middle is the tour name in a stylized bright green script font:

    Heartbeat City Tour

    Below that, printed in white numerals, is the year:

    1984

    At the bottom of the front is a light-colored fabric adhesive strip, indicating the pass was meant to be worn or temporarily attached after the show.


Back of Pass

  • The back retains its original adhesive liner, printed repeatedly in purple ink on off-white paper.

    Repeated text and logos read:

    OTTO
    THE #1 ENTERTAINMENT PRINTER

    Additional printed text reads:

    PRINTED IN USA BY
    1127 VINE STREET
    CINCINNATI, OHIO 45210
    (513) 621-9779

    Also printed repeatedly:

    DIVISION OF JACK OTTO & SONS INC

    The intact liner confirms this is an original professionally produced tour pass printed by Otto, a major concert credential printer.


Historical Context

  • The Heartbeat City Tour (1984) supported The Cars’ hugely successful album Heartbeat City, one of the defining tours of the decade. After Show passes were typically issued in very limited numbers to band members, crew, guests, and select insiders for post-concert access.

    Cloth passes from this era are especially desirable due to their durability, bold graphics, and association with major arena tours.


Collector Appeal

  • Ideal for:

    • The Cars collectors

    • 1980s rock and New Wave memorabilia collectors

    • Backstage pass and tour credential collectors

    • Concert history and display collectors

    The combination of cloth construction, After Show designation, vivid color contrast, and intact Otto backing makes this a standout piece of 1980s tour memorabilia.