This sign was produced by Hallmark for some of the original "Gold Crown Store"s. It has the script "Hallmark" with the crown above and the words Gold Crown Store in block print below the script logo. The lettering is raised about 1/8 inch from the back of the sign. It appears to have been painted in silver, but I suggest it is faded gold paint. There is some damage to one corner, not visible from the front of the sign. There is damage on the top edge, from what appears to be heat. Please look closely at the photos.