The product is a set of 8 assorted crankbait fishing lures, including brands like Rapala, Xcalibur, and Strike King. These multicolored fish-shaped baits are designed for freshwater fishing and will attract a variety of fish species. Each pack contains a different selection of crankbait styles to try and catch different types of freshwater fish. Perfect for anglers looking to add a variety of baits to their tackle box for a successful fishing trip.