Original October 13, 1956 issue of The Saturday Evening Post featuring Minority Leader Joe Martin on the cover, along with his article “The Case for the Republicans.”

This issue is loaded with standout mid‑century advertising, including:

• General Tire “Dual 90” tubeless tire ad — bold graphics, safety messaging, classic automotive illustration

• Chase & Sanborn Coffee “WHOOSH” pressure‑packed freshness ad — one of the most iconic 1950s coffee ads

• Betty Crocker Cake Mix first‑birthday ad — nostalgic family‑life imagery, perfect for framing or junk journaling

These ads appeal to collectors of:

• mid‑century Americana

• automotive history

• vintage food & household advertising

• ephemera for décor, scrapbooks, or display

Condition

Shows typical vintage wear including cover wear, edge wear, and age toning. Interior pages and advertisements remain intact and readable. Please review photos for details.

A great piece of 1950s American advertising history.