With a PEEPS® bunny keychain plushie, it's easy to bring along a classic PEEPS® bunny to all your Easter festivities! This adorable plush bunny is crafted in a soft, rainbow-colored furry fabric and shaped like the iconic PEEPS® bunny. With the handy backpack clip, it easily attaches to a favorite backpack or bag for a bunny-on-the-go. The perfect gift for kids or collectors, a PEEPS® bunny backpack plush makes a great carry-along companion wherever the Easter holiday may take you!