This auction features an original piece of ephemera from the 1964 New Jersey Boat Show, held at the Delaware Valley Garden (formerly known as the Ice House) in Cherry Hill, New Jersey. The ticket, a special discount pass valid any day of the week, offers a glimpse into a bygone era of leisure and recreation in the Delaware Valley region. The boat show, presented by Maxwell Associates, took place from February 1st through 9th, 1964, with daily operating hours detailed on the front of the ticket. The Delaware Valley Garden was situated at Grace Road & Berlin Road in Cherry Hill, New Jersey, adjacent to Haddonfield-Berlin Rd., 70, near the Camden County Music Fair and one mile from Haddonfield Exit - Route 295.
The back of the ticket features a promotional advertisement for WKON, a radio station broadcasting from Camden, New Jersey. The station, identifying itself as "Your 'Flagship' Station From... '...From the Capital to the Cape...'", invited attendees to "Meet the Melody Men in person Broadcasting daily from the Show!" The station's frequencies are listed as 800 KC-AM and 106.9 MC-FM. This promotional tie-in offers a glimpse into the local advertising landscape of Camden County in the mid-1960s.
The ticket bears the marks of its age, exhibiting wear around the edges and some degree of staining or discoloration. This wear is consistent with its age and handling. Despite these imperfections, the ticket remains an evocative artifact for collectors of New Jersey history, boating memorabilia, vintage advertising, and local radio broadcasting history. It serves as a tangible reminder of the 3rd Annual New Jersey Boat Show and the local businesses and media outlets that supported it in the Delaware Valley. This piece of ephemera provides a unique window into the recreational and commercial landscape of Cherry Hill and Camden County in 1964.