Original 1937 Ford V-8 “The Economy Car in the Low-Price Field” dealer sales brochure featuring Ford’s new 60-horsepower V8.


Large multi-panel foldout brochure with excellent period illustrations and photography. Covers the 60 HP V8 engine, specifications, economy and safety features, and the five available 1937 Ford V-8 “60” body styles including Tudor and Fordor sedans and coupe. When fully opened, it makes an impressive large-format display/poster.


Front is dealer stamped Culbertson-Henderson, 82 South Fourth St., Columbus, Ohio, which adds some great local dealership history.


Original condition with age toning, fold lines, edge/corner wear and some staining/handling wear as shown. Overall a really nice surviving piece of prewar Ford advertising.


Found in recent barns, storage units, estates, and anywhere rusty gold hides. Please see all of the photos for condition and measurements. I will combine shipping on multiple orders, so be sure to check out my other items. If you have any questions, please let me know. Thank you.