Clairol Pure White Creme Developer 30 Volume 16oz / 473ml Clairol professional pure white creme developer contains protective conditioners and emollients and is stabilized for 3 years. It is designed for use with permanent colors, and also perfect, for use with all powder and liquid lighteners. Its creamy consistency makes it ideal for bowl-and-brush or bottle application. Ideal for achieving the lightest results on naturally dark brown or dark blonde hair.