The product is a 12" Ruby plush doll from the Max and Ruby franchise. This plush doll, made of plush material and featuring a multicolor design, is an original licensed reproduction from the TV series. The brand is Max and Ruby, and the character is Ruby, making it a great addition to any fan's collection. This plush doll is a perfect representation of the beloved TV series and would make a great gift for any young fan of Max and Ruby.