Explore the world of vintage advertising with "The Advertiser’s Manual Issued For The Benefit Advertising Public No. 7" dated 1883. Published by Dodd’s Newspaper Advertising Agency, this original guide offers a fascinating glimpse into the advertising practices of the era. It’s a must-have for collectors and enthusiasts of historical marketing techniques, providing valuable insights into the evolving art of advertising.


Bound in its original softcover wraps, this piece hails from Boston and is steeped in the language and culture of the United States in the late 19th century. The book is a reference subject, making it a unique addition to any library focused on advertising, media, or Americana. Its preservation through the years is a testament to the enduring relevance of advertising manuals in the professional sphere.


264 pages good condition / rare