This vintage postcard features the Charter Inn, a Best Western motel and restaurant located in Weatherford, Texas. The image showcases the classic mid-century modern architecture of the motel with its chalet-style roof and the iconic neon signage. The motel is situated on Highways 80 and 180, three blocks west of the courthouse, and the postcard highlights its 28 newly redecorated units, television access, and swimming pool. The postcard was produced by Western Fotocolor under the 'Artistichrome' brand, known for vibrant color photography.
A charming piece of Americana, this postcard captures the nostalgic essence of roadside motels popular in the mid-20th century. The writing on the back adds a personal touch, suggesting it was used to promote the motel's available rooms. Collectors interested in vintage Texas memorabilia, motel history, or mid-century roadside Americana will find this postcard a valuable addition to their collection. The postcard size is standard, approximately 3.5 x 5.5 inches.