DOUG EDERT Barstool Sports is a sports & pop culture blog covering the latest news and viral highlights of each and everyday with blogs, videos and podcasts. Douglas Ryan Edert is an American college basketball player for the Bryant Bulldogs of the America East conference. He previously played for the Saint Peter's Peacocks. Barstool Sports is an American blog website and digital media company headquartered in New York City that produces content on sports and pop culture. Founded by David Portnoy in 2003 in Milton, Massachusetts, the company's two primary owners are The Chernin Group and Penn Entertainment.