Sourced from a 1953 Photoplay, this stunning full-page color advertisement features the iconic Cutex cosmetics campaign showcasing their vibrant new shade, "Pink 'N Sassy," alongside the romantic marketing tagline, "Love You in Pink."
Originally founded by Northam Warren in 1911, Cutex revolutionized the modern beauty industry by inventing liquid nail polish and popularizing matching lipsticks. By 1953, the company dominated the drugstore cosmetic market by heavily advertising in top Hollywood entertainment magazines. This specific Atomic Age campaign capitalized on the booming mid-century trend of bright, playfully coordinated pink lips and nails. The ad features spectacular, deeply saturated pink lithography that beautifully captures the high-glamour, feminine aesthetic of the early 1950s.
Please note: This original magazine page is printed in beautiful, rich vintage color tones. Serving as a full-page layout, it makes a spectacular, nostalgic addition for vintage vanity displays, retro makeup vanity setups, bedroom wall art, or ephemera junk journals.