Because everything you need is already inside. 

#BeIGORA Brand Message and IGORA ROYAL Permanent Color Creme Product Box
#BeIGORA

THE COLOURIST'S CHOICE FOR PERMANENT COLOUR

Tried and trusted by millions of colourists around the world thanks to high-performing, reliable products, IGORA aims to truly empower every colourist to create the most beautiful looks, to explore every aspect of their creativity and to reveal the clients individual beauty. IGORA empowers every colourist to be exactly who they want to be.TRUSTED IGORA ROYAL TECHNOLOGY

SAME HIGH-PERFORMING FORMULA

IGORA ROYAL continues to deliver powerful colour performance due to its unchanged iconic formula, offering amazing true-to-tuft results, up to 100% coverage, incredible colour intensity and performance you can trust – always.

The IGORA ROYAL High Definition Technology features a high definition colour pigment matrix for clearest tone direction, enhanced true to tuft results, amplified intensity and maximum coverage.

Lipid carriers amplify the pigment penetration and lock the colour in by sealing the surface of the hair for long-lasting colour retention.

THE RESULT: TRUE COLOUR IN HIGH DEFINITION

IGORA ROYAL Technology Colour Pigment Matrices
1. Colour pigment matrices for colour precision
IGORA ROYAL Technology Lipid Carriers on Hair Shaft
2. Lipid carriers for amplified penetration
IGORA ROYAL Technology Sealed Hair Surface
3. Sealed hair surface for longer-lasting colour retention
IGORA ROYAL Technology Result on Hair Shaft
4. The Result: True Colour in High Definition