Colgate Total - Colgate's most advanced toothpaste with an active ingredient system that provides complete 12-hour protection for teeth and gums. It offers a unique shield against bacteria, which effectively prevents tooth decay and gum problems. Regular tooth brushing helps to reduce plaque formation and strengthen the enamel. It provides natural white teeth and offers long-lasting freshness of breath. Furthermore, the sensitivity of the teeth to pain is reduced. Clinical tests prove: Colgate Total's patented antibacterial formula provides active protection against 12 tooth and gum problems for 12 hours.