c. 1970s; Pabst Brewing Company - Milwaukee, WI
Decorative advertising panel constructed from a 1970s Pabst Blue Ribbon reproduction print mounted across a series of stained wooden sign boards. The image depicts a hooded female figure holding a glass of beer alongside a Pabst Blue Ribbon bottle, with the slogan "Only When It's" above the Pabst Blue Ribbon logo and "The Beer of Quality" below. The print was intentionally torn and applied to the wood backing to create a weathered, salvaged appearance, allowing portions of the stained wood planks to remain visible around the perimeter and through areas of loss. The panel retains a rustic presentation with visible board seams running through the image.
Shows moderate wear throughout including scratches, scuffs, abrasions, surface grime, and intentional edge losses to the mounted print. Additional losses, lifting, and cracking are present along the torn edges and board seams. Wood backing exhibits age-related wear, finish variation, and scattered marks consistent with decorative display use.
24" W x 29" H
MM - C-21110 - 052826
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