The product is a 10" plush stuffed animal based on the character Bendy from the video game "Bendy and The Ink Machine." The plush is in black and white colors, reflecting the character's design. This 2017 release is a new gift option for fans of the game or collectors of Bendy memorabilia. The small size makes it easy to hold and display, while the high-quality materials ensure durability and comfort for play or display.