The CyncLED BR30 Full Color Direct Connect Smart Bulb by GE is a speciality bulb with a soft white color temperature that can be easily controlled using voice commands or out-of-home control. This LED bulb features a color finish and is designed for direct connection to your home's lighting system. Perfect for adding a touch of ambiance and convenience to your living space, the CyncLED BR30 smart bulb offers a unique and customizable lighting experience tailored to your preferences. Tote170