DermaVeen is not only free from common irritants, it is formulated with 100% natural finely milled oat from the Avena Sativa plant – known as Colloidal Oatmeal. Offering a host of dermatological benefits, Colloidal Oatmeal is scientifically proven to help, Hydrate, Fight dryness, Restore the protective barrier, Soothe skin prone to itch & irritation.