Zsa Zsa Gabor launched her retro cosmetic enterprise, Zsa
Zsa, Ltd., in 1969, promoting glamour items like Formula Z lipsticks,
"Tiny Little Tighteners" skin masks, and the "Zig Zag"
spray fragrance via dramatic print and promotional campaigns.
Launch Date: Introduced in early 1969, setting record-breaking single-day sales numbers at luxury department stores like Neiman-Marcus.