This product is a vintage 1950s Cherry Ice Cream'n Cake roll advertising sign by the Newlyweds Baking Company. The sign features multi-color artwork and is an original piece from the United States. With a dairy theme and ice cream sign refinement, this collectible item would be a nostalgic and charming addition to any vintage decor or collection. Nice clean unused condition. Great display. Check photos. Thanks for looking and good luck bidding!