The 2016 Norman Fat Boy 0-4 ft crankbait lure in Splatter Bass color is a high-quality fishing bait designed for freshwater fish species. With its brand reputation and durable construction, this crankbait is sure to attract and catch various types of freshwater fish. The colorful Splatter Bass design adds a visual appeal to the bait, making it a great choice for anglers looking to attract and catch fish in different freshwater environments.