The product is a 2013 Panini Prestige Eddie Lacy Rookie Card featuring the football player from the Green Bay Packers. This sports trading card is part of the Draft City Destinations insert set, specifically highlighting players from the National Football League (NFL). As a sought-after collectible, this card is in near mint or better condition and is ungraded, making it a valuable addition to any sports memorabilia collection for fans of American football and the NFL.