What It Is

Hard Up is the world's strongest holding gel that won't flake.

What It Does

Hard Up holds all hair types. On wet hair you can achieve a sculpted, spiked, sleek or refined look, on dry hair it allows for a messy tousled look.

What Else You Need to Know

• Contains Mica and Titanium Dioxide as shining agents

• Alcohol-free and flake-free

• Shine- 9; Hold- 10

• Award winner